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Pontedilegno - Tonale is a ski resort in the Italian Alpes,
located between Lombardia and Trentino Alto Adige.
CHALLENGE
How to promote the resort and show the beautiful places around this area?
IDEA
Designing and building 10 photo points to push tourists to take and share pictures on social media.
RESULTS
Instagram and online awareness of the places grew up of 70%.
DESIGN OF THE SPOTS
PROJECT MANAGEMENT
BUSINESS & RESULT ANALYSIS
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